Skip to main content

What Is Metallic Printing?

Anyone who has the need for printed materials can benefit from metallic printing - because it stands out. So many different industries are using printed materials such as business cards, flyers, brochures, postcards - the list goes on and on. Customers are so used to seeing advertising material, that after a while, it all starts to look the same. Due to this fact, it would behoove us to diversify the way we approach the design of ads, packing or other promotional material. In order to catch a potential customer's eye, these printed materials should stand out and metallic print options do it! Advances in technology have greatly contributed to the effort of fashioning really nifty looking marketing materials. By employing metallic ink on your different media, you show your audience that your service or product is dynamic or even exciting. For instance, if you are sent a black and white flyer for carpet cleaning, you may glance at it for a second and then in the trash it goes. Whether it is conscious or not, you will think that this company does not even put much thought into their ads, so why would they be a good provider of this service? Metallic ink on printed material consists of real pieces of certain metals in the pigment, to give the printed words or pictures have a finish that looks like real metal (because it is!) Commonly used metal flakes can include copper, zinc and aluminum. These small pieces in the pigment do not actually show up as dots visible to the naked eye, but rather look like a continuous uniform color that can mimic whatever metal-type aesthetic you are going for. If you really want to wow people you can even employ a gold pigment that jumps off the page. There are different methods of utilizing this product, such as the tried and true dry tapping, where the metallic ink is laid before regular ink. There is also what is called MetalFX, which makes it easier to apply several layers of color to achieve different hues of a specified color. You can choose different techniques for different types of printed materials and explore unlimited color schemes and designs that will make for long-lasting promotional items that your current clients and potential customers will remember. By utilizing metallic printing as a tool in your marketing arsenal, you can most definitely impress your desired demographic. Want to learn more about metallic printing? Get more information: http://www.printsure.net
Labels:

Comments

Post a Comment

Popular posts from this blog

Pokemon Training - Not Unlike Horses

Welcome to the Pokemon Cafe! The Pokemon cafe is for those who, like me, know next to nothing about the world of Pokemon that our kids are so excited about. I myself am a mother of an 11-year-old boy who spends a great deal of his day thinking of Pokemon. These days he's especially crazy about Pokemon Black and White, including the Pokemon card game and also the new Pokemon Black and White Plushies (Pokemon stuffed toys that look like stuffed animals). Since Pokemon Black and White came out, I admit to caving in and buying him a large plush toy and two small plushies. No more! Today's topic is training- how it is done and the attitudes of the trainers. Practically speaking, there are the attitudes of trainers in the animated Pokemon storyline and the attitudes of gamers. It is the former I want to focus on; it's more interesting! Like any other animal/human relationship, the core of the Pokemon/trainer relationship is based on trust. Beyond that, there may be a great deal...
Post a Comment
Read more

Behind the Scenes The Changing Role of Women in the Film and Music Industries

  Behind the Scenes: The Changing Role of Women in the Film and Music Industries The film and music industries have historically been male-dominated fields, with women often relegated to roles in front of the camera or the microphone. However, significant shifts have occurred over recent years, with more women stepping into and excelling in key creative and leadership roles. This article delves into the evolving presence and influence of women in these industries, highlighting the challenges they face and the progress they've made. Breaking Barriers in Film In the film industry, women have traditionally been underrepresented, especially in roles such as directing, producing, cinematography, and other key behind-the-scenes positions. Recent years, however, have seen a promising shift. Initiatives and advocacy groups have emerged, focusing on gender equality and the inclusion of more women in these pivotal roles. Organizations like Women In Film and the Alliance of Women Directors ha...
Post a Comment
Read more

Seance - The Daisey Mae Story

Monday 26th September - Preview of New Show. It is common for Theatre shows do run preview events and performances before the formal run of dates begins... It is common for comedians to try out material on a selected audience before going on tour... I would assume therefore that Magicians would do the same... For me this was the first time of running a dress rehearsal preview of a full two hour show in front of an invited audience and I'm not sure why it's taken me this long to do it! OK, the downside is having to cover the costs of hiring the venue BUT the pluses far outweigh these costs. It's almost impossible to rehearse a mentalism show without an audience, and despite the scripting, blocking, routining that needs to be done its not until there are real people watching what you do are you likely to get any sense of the 'effectiveness' of your show. Seance: The Daisey Mae story is a two hour show ending in a seance. I spent ages on a back story linking the...
Post a Comment
Read more